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Ann -- You know what you want, that is good. News travels extremely fast these days, even without blogs. And because we're all consumers and producers, we are able to switch point of view given the opportunity.

Yes Valeria - it sure is!

Customer service is where you delight or annoy people - the ones that made the effort to contact you! They're also the ones that will shape your message in the word of mouth "marketing space".

I have been that evangelist and that detractor for several brands - and God knows I have a big mouth!!!!

Great post!

Ann

Matt -- I had such a positive experience as a result of our conversation and Jim's support at the store that I had to share it. That's how we build communities, and offline has the advantage of being local, which matters a great deal to retail stores.

Lewis -- One of the many reasons I like your posts is that you write about business overall and zero in some of the crucial aspects of doing things right. What's the time frame on the book? You will probably announce it at BizSolutionsPlus.

Deb -- Hello, I noticed more activity at your blog recently and suspected many projects were brewing. I'll check ConversationHub out. Anywhere conversations are happening is appealing.

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