Conversation Agent - Valeria Maltoni - SEO is Sexy, Ask Mike Levin at HitTail

« 2 Weeks to a Breakthrough with Lisa Haneberg | Main | Feedback is Different from Echo, it's More Like CPR »


You always get my mind racing.

Two statement jumped out at me in this post:

"Is this a return to the guilds of Medieval times?"


"Wait, we also need to become more flexible to go across disciplines."

My thoughts went to young Ben Franklin growing up in Boston. His father use to walk with him from shop to shop introducing him to the guilds, apprentices and artisans of each craft.

Franklin's biographer Walter Isaacson suggests that the result in Franklin was a life long inventiveness and willingness to tinker to - "give it a try and see how it works."

He borrowed from all kinds of disciplines but always identified with one chosen guild. Franklin signed his name, "Benjamin Franklin, Printer".

Of course, living in Philadelphia you've got the spirit of Benjamin to inspire you!

Keep creating,

The comments to this entry are closed.

Conversation Agent

  • Since 2006, Conversation Agent focuses on business, technology, digital culture, and human behavior. At Conversation Agent LLC, I help organizations and brands that want to build better experiences tell a new story.


As seen on

Advisory Boards

Marketing that makes business sense


Book Reviews

  • Conversation Agent participates in the Amazon Services LLC Associates Program. It provides a means for Conversation Agent to earn commissions by linking to Amazon.

Comment Policy and Social Guidelines

  • This is my blog and not a public space. Critical discourse is welcomed. However, inappropriate comments will be deleted. See my social guidelines for reference.


  • The opinions blogged herein represent only those of Valeria Maltoni and do not reflect those of her employer, persons or companies mentioned herein, or anyone else.