Conversation Agent - Valeria Maltoni - Tiffany Monhollon: The Future of Communication

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Kami: The issue of expertise is such a complex one. I like your description of the blogosphere being like an op-ed page.

Whether or not this is a problem is similarly interesting. In some of my courses in grad school, we would get into huge debates about people creating their own media diets. Is this good or bad for them? Does whether or not it's "good for them" matter to them? And what does this do to society as a whole?

Tiffany; I was particularly drawn to your comments about what makes an expert. It has been the topic of many a heated conversation among PR and Marketing bloggers of late. The truth is that the blogosphere is like a giant op-ed page that is segmented by interest. It is mostly opinion and "thought leadership," however you define that term.

However, I want to emphasize that in every generation professionals have distinguished themselves in some way. Possibly this is the way for the current knowledge generation to distinguish themselves, by standing out in a crowded marketplace of ideas.

@Ricardo -- You might find "The Cluetrain Manifesto" helpful in navigating the whole question of collective knowledge and social media. I reread it recently and I just found so much more meaning in what the authors said. Back in 2000, when I read it the first time, I did not have personal experience of it. Now I do, and I can honestly say that it is really hard to get the dynamics of blogging, for example, if you don't do it.

@Scott -- welcome to the conversation and thank you for stopping by.

@Tiffany -- the question around knowledge is good food for thought. David Weinberger in The Cluetrain Manifesto talks about the importance of working with hyperlinked people -- I agree. There is a lot of knowledge and the value is now derived from what we point to. Of course, we need to be filters to know that ;-) Good discussion, and thank you for hosting.

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  • Since 2006, Conversation Agent focuses on the impact of technology in business, culture, and human behavior. At Conversation Agent LLC, I help organizations and brands develop and communicate their full business / product value consistently.

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