What makes 007 such a strong franchise? It has been 46 years since the first movie was made and it is still going strong with the latest movie, Quantum of Solace, beginning principal photography now. Twenty two movies and no indication of a slow down -- on the production side and in the box office. Clearly, there is a backbone, a story, that keeps audiences coming back for more.
That equates well with blogging. It takes less to get into the arena, yet to develop a loyal readership, it takes greater amounts of attention and care over time. Today at The Blog Herald I am talking about how to make your blog a franchise a-la 007. The ingredients are:
- always deliver on expectations
- be effective while you're efficient
- mix it up, be resourceful
- be worldly
- don't forget to seduce
What other ingredients are there in your experience?