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Carlos de Paula

The problem is that there are so many people doing Seinfeld blogging, blogging about nothing, with no obvious authority on any matter, that the activity itself seems to lose relevance by the hour.

Valeria Maltoni

Carlos:

My take on blogging is that it is indeed mature - some people in my network have been doing it for 5, 7 years already. I started publishing online only a mere 18 months ago and I enjoy learning so perhaps it will take me a few months yet to be affected by what you so aptly describe as the Seinfeld syndrome.

We are also seeing readers' fatigue. With tools like Twitter that give you the illusion you are having a conversation so there is no need to have it in the comments of blogs anymore.

Geoff Livingston

I get so much out of blogging its not even funny. Consider the following:

Experimental vehicle for best practices
Brand building
Speaking opps
Deal flow
Recruitment bennies
Book deal
Forum to air out concepts and theories
Friends
Training mechanism for junior staff

To name a few ;)

Valeria Maltoni

I would add:

Boot camp for fleshing out ideas
Open invitation for conversations with others
Learning about yourself lab
Community building vehicle
Inspirational tool (give+get)

Anyone else would like to add anything?

Chan

Equity means that you built a reservoir of characteristics and experiences that are identified with thier brand. When the brand they owned one and the same with their name or person, they are need to work towards disassociating yourself from the brand before they can sell it. It must be awesome topic.

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