"Everything you see and touch was once an invisible idea until someone chose to bring it into being. Any powerful idea is absolutely fascinating and absolutely useless until we choose to use it." [Richard Bach]
These last two years have been ten plus years in the making.
There have been discussions online recently about instant success. There is no such thing. Success is the result of continuous work and improvement.
Did I do well at the Marketing Profs B2B Forum in Boston? One thing is for sure, anything I did well was the result of the people in the room and in the hallway providing thoughts and feedback about the topic.
In exactly one month I will be participating to the Minnesota Interactive Marketing Association Summit in Minneapolis. Being invited back is a sign that the conversation back in early March stimulated action and possibly results. When you learn you were the catalyst for individuals and groups to start something, that is also a form of feedback.
Having introduced and highlighted others for the better part of the last ten years, and having interpreted the words of content-rich conversations for the better part of my previous life, it feels different to be the protagonist. It is my belief that with greater visibility comes greater responsibility - and accountability.
My long time mentor used to say that doing your best is not enough, it's about getting it done. Feedback is a key component of figuring out if you have. Comments and links are another form of feedback. Heartfelt thanks go to all who have participated in the last year. Many thanks also go to all those who added their voice in conversations here.
As we celebrate the past, I am looking towards the future and asking for your feedforward. This is a term Marshall Goldsmith used to describe behavior suggestions for the future. I am taking some liberty on his definition because I do like the concept of impacting the future vs. trying to change the past.
What kinds of topics would you like to see covered at Conversation Agent? What inspires you to action? How can we weave conversations that will translate into results for your professional life? As marketing and communications change, so it is my hope that we will have an impact in influencing a change for the better.
Thank you for reading and for contributing to our collective growth.
[at Caffee' Concerto in Modena]