« How do You Know? | Main | Trust, Listening, and Doing Something with it are all Connected »

TrackBack

TrackBack URL for this entry:
http://www.typepad.com/services/trackback/6a00d8341c03bb53ef010536ecf5d9970b

Listed below are links to weblogs that reference Don't Script, Improvise:

Comments

I am not sure I would call it improvisation, but creativity is definitely needed in this type of economy. For instance, in sales you can use the same script for every prospect. In belt-tightening times, people are looking for differentiation. How would your product help them? If they are not in the typical target demographic, you have to be creative. Obviously, unexpected questions require some improvisation as well, so there could be some combination of the two to make a difference.

The comments to this entry are closed.

Subscribe

Enter your email address:

Delivered by FeedBurner

Advisory Boards


As seen on

Social

Marketing that makes business sense


Conversations


Book Reviews


Comment Policy and Social Guidelines

  • This is my blog and not a public space. Critical discourse is welcomed. However, inappropriate comments will be deleted. See my social guidelines for reference.

Disclaimer

  • The opinions blogged herein represent only those of Valeria Maltoni and do not reflect those of her employer, persons or companies mentioned herein, or anyone else.

© Valeria Maltoni


  • This work is protected by copyright. It may be quoted and excerpted. Beyond a sentence or two, you should ask for permission before publication.

  • Conversation AgentTM

  • © 2006-2014 Valeria Maltoni.