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So, back in the office. First proper day back at work, and despite a few of last year's niggle raising their heads again, I'm still pretty positive about the year ahead - and looking forward to some new challenges that... [Read More]

Comments

@Shannon - glad it was useful. It is the same kind of disconnect I am seeing for non marketers and marketers who have made sure they are up to speed on where customers are in their thinking.

@Adam - I've enjoyed reading your material and finally just got caught up on a story angle where I could share a glimpse of your thinking. Good work.

I'm glad you found that post of mine from a few months back useful. Thanks for the link.

Valeria, this is the most brilliant explanation of the disconnect between old/new media I have seen in quite some time. I needed this today. Thank you for writing it, you've just completely realigned my thinking on several matters. I will share this with everyone I know!

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