Conversation Agent - Valeria Maltoni - Top Ten Reasons Why Your Content Marketing Strategy Fails

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Hey Valerie, this is another really great top ten list. Your recommendations and insight is greatly appreciated. I think that the more relevant, higher quality, and well presented content is critically important. It seems so much like common sense, but it's incredible how many people overlook it. You can post this to our site and then link back to your site. We are looking for top ten lists and our users can track back to your site. The coolest feature is you can let other people vote on the rankings of your list.

@Joe - writing content is hard work, as I said in the opening, it's probably better to start and fail a bit, than to never try it in the first place.

@Beirut - thank you for stopping by and asking me out.

@Timothy - I take it you're not in marketing? Or maybe you're talking about your team? Stay creative and contagious.

@Dan - I can attest to that. There are dry spells, moments of insecurity and low feedback. Trying new things helps. As discovering what you're about. Stay with it.

@Elizabeth - got that book when it came out. I should probably reread it periodically though. Good suggestion. I also think that "Sticky" is relative. Context plays a big role in that.

@Hunter - thank you. You're very kind. Writing is not easy. Writing to convey meaning is harder. Meaning that connects and is written to stimulate action takes experience, and sometimes luck, too. There are people who are naturals at it.

@mkedave - true, some prefer to be contributors and have a voice.

Great points. Like it or not, if you've got a website, satisfactory isn't good enough anymore. Social media made every avid website visitor a contributor and better yet - a critic. The website isn't just about the customer.

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  • Since 2006, Conversation Agent focuses on the impact of technology in business, culture, and human behavior. At Conversation Agent LLC, I help organizations and brands develop and communicate their full business / product value consistently.


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