« Why not use Video to Engage Customers? | Main | Connectors, Meet Ryan Stephens, Creator of Conversations on Relationship Marketing »


@Harriet - yes, story does seem to come up a lot lately. We do respond to stories and they prove to be more memorable. The video format also allows for a more intimate experience, which has an important role in building relationships. I work hard at my press releases so that they provide value with the news.

@Anne - thanks for stopping by.

@Matt - glad you found the experience valuable. Re: your post - Generally speaking, I try to keep a positive attitude and teach vs. preach in my online and off line behavior. I realize that sometimes the immediate gratification of a well crafted remark may make us feel sort of good. Sometimes audiences (and customers) can be a bit difficult, too. So taking things with a grain of salt helps in the long run.

Great job Valeria -- I really enjoyed your presentation - very well prepared. I noted it in a post today - http://www.matteventoff.com/face-to-face-communication-is-worthless.html

You bet! Thank you, Valeria.

The comments to this entry are closed.


Search Content

As seen on


Advisory Boards

Marketing that makes business sense


Book Reviews

  • Conversation Agent participates in the Amazon Services LLC Associates Program. It provides a means for Conversation Agent to earn commissions by linking to Amazon.


  • The opinions blogged herein represent only those of Valeria Maltoni and do not reflect those of her employer, persons or companies mentioned herein, or anyone else.

Comment Policy and Social Guidelines

  • This is my blog and not a public space. Critical discourse is welcomed. However, inappropriate comments will be deleted. See my social guidelines for reference.