« 5 Areas of Integration to go from Customer Conversation to Conversion | Main | Chris Guillebeau and The Art of Non Conformity »

Comments

Love how this manifesto focuses more on the "people" elements of marketing/business, than on product, unique selling proposition, adding value, or any other buzzword.

Great job by Spike Jones, Geno Church, Robbin Phillips, and team.

Great post, Valeria. I am keynoting tomorrow in Washington on the very same topic and will reference your post on the Buzz Bin. Well done!

@Mark - I should leave more rooms for the community to pitch in, shouldn't I? Thank you for pointing that out :)

@Earl - glad you can make use of the information.

@Bill - I cannot help it, I think you have an awesome name. So topical, too, with Chris Anderson's new book coming out. I talk from experience on the "no cover" challenge. For many years I developed content and created events for a network and I did all of that, partnering with amazing venues - for free. Some grew a sense of entitlement, didn't respect the RSVP system, and took advantage of the generosity of speakers and partners... skin in the game is a beautiful tool to gauge commitment.

The comments to this entry are closed.

Subscribe


Search Content


As seen on

Social

Advisory Boards


Marketing that makes business sense


Conversations


Book Reviews


  • Conversation Agent participates in the Amazon Services LLC Associates Program. It provides a means for Conversation Agent to earn commissions by linking to Amazon.

Disclaimer

  • The opinions blogged herein represent only those of Valeria Maltoni and do not reflect those of her employer, persons or companies mentioned herein, or anyone else.

Comment Policy and Social Guidelines

  • This is my blog and not a public space. Critical discourse is welcomed. However, inappropriate comments will be deleted. See my social guidelines for reference.