In a world where the real social media players count their subscribers in the tens or hundreds of millions, Friendfeed hardly moves the needle.
By now you've probably heard the specifics, since practically anyone with a keyboard has been breathlessly tapping away since the deal was made public late Monday: $50 million, most of which will be paid in Facebook stock. A nice payday for Friendfeed's small team (and most likely a relief to the company's investors, who must have known Friendfeed wasn't going anywhere as a solo act). But not a vast sum of money for a company that pays a million dollars a month just the keep the lights on.
So why all the attention?
The real take away
What to keep in mind