Conversation Agent - Valeria Maltoni - A Matter of Perception

« The Agency Side of Business: Edward Boches, Mullen | Main | Top Ten Reasons Why Your LinkedIn Question is Getting (Mostly) Pitches »

Comments

The closeness part caught my attention immediately because the assumption is that you'd need it to engage - you don't. How liberating, actually!

Excellent choice for the lead sentence alone.

"The Web enables us to interact with people - and brands - at the level of closeness or distance of our own choosing."

There is a balance somewhere in allowing the public to choose it's level of engagement and I think we sometime forget that given that 78 percent of public engage brands and companies online, regardless of closeness.

Best,
Rich

The comments to this entry are closed.

Subscribe

  • Free Prize Inside!

Search Content


As seen on

Advisory Boards


Marketing that makes business sense


Conversations


Book Reviews


  • Conversation Agent participates in the Amazon Services LLC Associates Program. It provides a means for Conversation Agent to earn commissions by linking to Amazon.

Comment Policy and Social Guidelines

  • This is my blog and not a public space. Critical discourse is welcomed. However, inappropriate comments will be deleted. See my social guidelines for reference.

Disclaimer

  • The opinions blogged herein represent only those of Valeria Maltoni and do not reflect those of her employer, persons or companies mentioned herein, or anyone else.