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For betting on smart people, I like to think that fostering an environment that supports the sharing of information is a good start. Think about social media and what makes it so popular.

People like to share what they know... right up until they run into the big, brick wall of indifference. By demonstrating that people are listening, there is encouragement to continue sharing down the line, even if this particular idea isn't a winner.

And if it doesn't seem like a winner at first, rather than just saying no, express the reasoning behind wanting to say no. Convey the concerns with the idea and the reasoning behind why things need to be different. It can be the difference between someone feeling blown off and feeling like they could be part of the thought process/solution.

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