Conversation Agent - Valeria Maltoni: More Thoughts on Your New Media Equity

« What the Connected Company Looks Like | Main | Twitter, Customer Service, and Good Brand Management »


There is a lot to do to build equity in any project. It is a tough slog in the beginning, with little visible results.

But the "sweat equity" in creating good web content should yield a better return on whatever might be the personal investment.

The comments to this entry are closed.


Search Content

As seen on

Advisory Boards

Marketing that makes business sense


Book Reviews

  • Conversation Agent participates in the Amazon Services LLC Associates Program. It provides a means for Conversation Agent to earn commissions by linking to Amazon.

Comment Policy and Social Guidelines

  • This is my blog and not a public space. Critical discourse is welcomed. However, inappropriate comments will be deleted. See my social guidelines for reference.


  • The opinions blogged herein represent only those of Valeria Maltoni and do not reflect those of her employer, persons or companies mentioned herein, or anyone else.