« Ten Ways to Spot a Fake (when hiring a consultant) | Main | How a Journalist Engages Fans »

TrackBack

TrackBack URL for this entry:
http://www.typepad.com/services/trackback/6a00d8341c03bb53ef0128765894b7970c

Listed below are links to weblogs that reference Marketing in 2010 (free eBook):

Comments

This is an excellent book. I hope more and more companies will recognize in 2010 that social media is not a "nice to have" but a "must have" component of anything they do. I would also encourage more marketers to get familiar with rich search tools like TipTop http://FeelTipTop.com that can be used to mine the most interesting knowledge from within social media effortlessly.

It was a great read with all the insightful inputs from some really thoughtful people.
I liked the flow of the information from being methodical, to getting stuff into detailed points, to making it simpler to understand by using a story.
Thanks a lot to all of you and it would be an awesome year to execute social media.

Bingo. Companies have a very hard time being. Even as individuals, we're used to the "to do" list, not the "to be". It's a circular conversation. Companies hire junior people - and it's the people in the middle who make stuff happen anyway - to engage with social, then they pay no attention to their insights.

I was writing my post for tomorrow when your comment came in. Without giving it away, I can tell you that there are folks already on the future generation of demand. (note word order)

The comments to this entry are closed.

Subscribe


Search Content


As seen on

Social

Advisory Boards


Marketing that makes business sense


Conversations


Book Reviews


  • Conversation Agent participates in the Amazon Services LLC Associates Program. It provides a means for Conversation Agent to earn commissions by linking to Amazon.

Disclaimer

  • The opinions blogged herein represent only those of Valeria Maltoni and do not reflect those of her employer, persons or companies mentioned herein, or anyone else.

Comment Policy and Social Guidelines

  • This is my blog and not a public space. Critical discourse is welcomed. However, inappropriate comments will be deleted. See my social guidelines for reference.