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Hi Valeria!
Great review! Question- does the second book cover what is also in the first edition? Or should I bite the bullet and get both?

Valeria, in this summary you've just written concerning David Meerman Scott newest book, I think you had said it all. Your review about this book really resonate within me to understand that in order to build real business online or offline, one needs to connect directly to his/her customer base.

I'm going to definitely check out this book to see what's new that I can use to reach out more to my subscribers base. Thank! Have a pleasant day there...

David Meerman Scott is a great thinker and his book is fantastic -- and I haven't even read this new edition yet!

Thanks for reminding me to pick it up.

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