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What a fantastic and grounding post, Valeria. I have followed several of these entrepreneurs (notably Jonathan Fields and John Jantsch) for several years and I will spend some time with the others thanks you your overview.

I think the point you made so well here though is it isn't the medium which maketh the entrepreneur - it is the person and the attitude. Too many people get caught up in the tools and lose sight of what they can actually give to others. You have provided some fine examples of people who have left the tool gazers behind without even meaning to.

And for anyone reading this wondering how John Jantsch treats all those coaches in his network, he gives away TONS of ideas, tips, tools, and resources to all his coaches as well. It is why the Duct Tape Marketing brand continues to spread.

@Ivan - a business plan can simply be a one-pager that says you're going to make money and here's how.

@Bill - we do need to schedule that lunch. So much to catch up on!

@Jonathan - the more I read about you and your work, the more I had to write this post so you could be in it. Hope we'll have the chance to meet face to face in the coming year.

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