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I can relate to #5... I hate color-coded emails, they drive me crazy! Thanks for the great post!

Great post! My favorites are numbers 4, 6, 8 and 10. Isn't it amazing how many people simply never say "Thank You"? Common courtesy seems to have been overlooked along with grammar in this digital age of ours. I can't wait till "LOL" and "BRB" are commonplace among pitches.

It makes my head spin when a pitch is dishonest, especially one that is blatantly dishonest on the first read-through. Not to mention those that are found out later.

I'm glad you brought these to light as things to look for and to watch in our own writings. Keep up the great work.

Valeria,

Thank you for bringing this issue of vital national importance to the attention of the general public.

Indeed, as a blogger I find the constant sludge of PR folks enticing me to be totally annoying. I now routinely block their further emails through my junk mail preferences.

My favorite was "Vince, I know you'd love to write a blog post about National Watermelon Week..."

I can't imagine ANYONE who would want to write a post on National Watermelon Week (and this comes from someone who would list watermelon as a favorite food).

Anyway, keep up your much needed vigilance.

V

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