« Are Dads a New Market Opportunity? | Main | Cognitive Surplus in Business »


TrackBack URL for this entry:

Listed below are links to weblogs that reference Bridging the Content Gap:


Strive to produce original content worthy of linking by other people.. this is so true! great post Valeria, i am sure if some of the so called content writers start reading your blog they will start producing quality content!

"You should have a blog is not a strategy" is a great line and one I hope most would take seriously. But in conversations I have, so many say they need to start one. But don't think about the hard work involved in making it something people value.

And often when I talk about the consistency required to create said value, eyes glaze over. They don't see the long-term benefits nor have the patience to see it through. Seems everyone's looking for free, easy, fast and while you can certainly get a site up fast, what comes next is what takes the time.

And because most don't take the time to create value, that seems to be the opportunity for someone willing to do the work to cut through the clutter created by content farms, etc.

The comments to this entry are closed.


Enter your email address:

Delivered by FeedBurner

Search Content

Advisory Boards

As seen on


Marketing that makes business sense


Book Reviews

Comment Policy and Social Guidelines

  • This is my blog and not a public space. Critical discourse is welcomed. However, inappropriate comments will be deleted. See my social guidelines for reference.


  • The opinions blogged herein represent only those of Valeria Maltoni and do not reflect those of her employer, persons or companies mentioned herein, or anyone else.

© Valeria Maltoni

  • This work is protected by copyright. It may be quoted and excerpted. Beyond a sentence or two, you should ask for permission before publication.

  • Conversation AgentTM

  • © 2006-2015 Valeria Maltoni.