Conversation Agent - Valeria Maltoni - Bridging the Content Gap

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Strive to produce original content worthy of linking by other people.. this is so true! great post Valeria, i am sure if some of the so called content writers start reading your blog they will start producing quality content!

"You should have a blog is not a strategy" is a great line and one I hope most would take seriously. But in conversations I have, so many say they need to start one. But don't think about the hard work involved in making it something people value.

And often when I talk about the consistency required to create said value, eyes glaze over. They don't see the long-term benefits nor have the patience to see it through. Seems everyone's looking for free, easy, fast and while you can certainly get a site up fast, what comes next is what takes the time.

And because most don't take the time to create value, that seems to be the opportunity for someone willing to do the work to cut through the clutter created by content farms, etc.

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  • Since 2006, Conversation Agent focuses on business, technology, digital culture, and human behavior. At Conversation Agent LLC, I help organizations and brands that want to build better experiences tell a new story.


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