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I suspect this comment was meant for the connections in real time post. The part of your comment that could apply here is where you say the diversity of perspectives and behaviors on your team is helpful in bridging the two worlds. Indeed, I wish with social we took the opportunity to bridge the worlds of PR and journalism better.

I laughed out loud at "if only we had a hero rescuing it." :)

The post definitely got my blood boiling, and it sounds like this guy (after some research) is a real gem with things such as "100 Things My Waitstaff Will Never Say."

But it really got me thinking about how we can set expectations better/differently and begin to change this broad stroke perception of the industry. It's up to us and, if we don't like these kinds of stories, we need to all band together and begin telling the story differently.

The valor of real life connections won't fade away despite the rise of "virtual" connection platforms. I agree with you that influence is made of several factors, ruled by different aspects like the ones you describe.
There is an immense value in having knowledge in more than just one niche of people, in "being curious" as you mention, diversifying the circles of people you connect to beyond the single industry your business may operate in.
I admit I have never been much of a social person, and I was lucky to end up in an awesome team of like-minded people, but from my colleagues that instead cultivated these connections through the years I can very well learn the difference between our two "worlds".

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