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Valeria, Chris,
w.r.t. (2.) I've always thought that social networks were hub to access to our "personal" web space (e.g. blog).

I think the strategy should lead People to our blog and that Social Media is only a...medium!

Don't you (all) think so?

I was moderating a conversation at the NYT Small Business Summit yesterday. Many of the questions from professionals working with businesses that cater to other businesses could have been answered with -- build a hub with a blog and use it as a tool to bring back content off social outposts, also help people self select through content.

Valeria and Chris, thanks for sharing this perspective.

I'm a convert, and (finally) started blogging a few months ago. One thing I never anticipated was how a blog could help create relationships. A blog provides perspective and at times a forum for discussion.

With environments created for our limited attention, Twitter and Facebook give only brief glimpses, not an understanding of someone's perspective on a topic. As an individual, I didn't appreciate the benefit telling your own story, as you say, would have.

As this "blog" evolves, I hope to see it continue to offer a forum for discussions and relationships.

-- @wittlake

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