This is what Keith Richards says in his biography, Life about being immersed in a creative hurricane of his own doing:
“There’s a certain moment when you realize that you’ve actually just left the planet for a bit and that nobody can touch you... When it works, baby, you’ve got wings.”
When all else is in flux, being creative is a competitive advantage. Creativity and empathy are the qualities most sought after by businesses -- or they should be.
Because understanding context is the product of a deep immersion in the environment where interactions are taking place. Along with a Web navigation taxonomy, there is a human taxonomy, grounded in culture, the five senses, and our search for meaning.
Valeria is an experienced listener. She is also frequent speaker at conferences and companies on a variety of topics. To book her for a speaking engagement click here.