This page is about how I use social networks -- the main ones I use, and why. Without a reference point, you will likely use your own settings as context. Which would not be fair to you, nor to me.
My current focus is on digital transformation and the design of product/service experiences to help businesses rediscover the value of promises and its effects on relationships and culture.
I consider social a “space in the middle”, where people on the brand side and the customer side connect, collaborate, and co-create.
Conversation Agent is my home base
This is the place where I share the most consistent flow of content, tips, ideas, reviews, conversations. Hopefully, you find it useful.
My work concentration is on business and brand promise through the lens of user experience. I value results, key lessons, stories, and interaction.
What I write about:
- digital strategy and execution
- social and commerce as horizontal layers to experience
- tech and brand reviews when they impact digital transformation
- research on the trajectory of current trends (vs. fads)
- events I speak at or organize
- pros who are doing interesting work in conversations
- books I find compelling
Relevance to this list makes for a good start in a potential conversation.
My Website outlines the genesis of my consulting practice and services and speaking topics. If you wish to hire me for a speaking engagement, or to discuss your business needs, that is a good place to start.
Google+ for sharing + context
I share from the list of topics above by third parties and as published on Conversation Agent.
Thank you for adding either or both accounts to your circle.
Twitter is where I am still the most active
Twitter is where I share the most, still. I use Twitter for information discovery, news, useful content, and interested people. I still read all the @ reply and engage in conversations as appropriate.
Find several lists I created to filter topics in several categories. If I missed your event, or customer service account, research stream, etc. send me an @ message and I will add you to the corresponding list.
In the early days, I launched and hosted a Twitter chat called kaizenblog. At the time they were high level, strategic conversations to help participants discuss business strategy. On chat days my Twitter traffic spiked. I have since passed the baton of that chat.
My message volume per day varies.
There is no right or wrong way of doing this stuff. Just what works for you.
Tools I use: Hootsuite on desktop and iPhone. Occasionally, Twitter.com.
Since many do not use RSS or email, I set up a separate Twitter account @valeriamaltoni to stream my blog post automatically.
On Facebook I use only the business page
If you'd like to connect with me and we haven't met, please use the Conversation Agent fan page.
I do put time and effort into selecting unique content for the business page, including posting upcoming speaking events on the calendar.
For my Facebook profile, which I don't use much at all, I friend only people I've met.
I do not friend people from a different time, people I never met, or purely on social grounds -- the content I share and the conversations that ensue would have no relevance to those groups.
LinkedIn is for business connections
On LinkedIn, I accept invitations only from people I met and had the opportunity to connect with in real life or face to face. My focus on this network is business opportunities.
As I indicate on my profile, I'm interested in:
- consulting offers
- new ventures
- expertise requests
- business deals
Any endorsement from me will be based upon the specific project, time period, and circumstance of us working together. Honesty and transparency matter a great deal to me, not to mention credibility and trust -- none of which I take lightly.
Due to the large volume of email pitches I receive, I am unable to respond to every message.
Please, no pitches via Skype.
My use of other outposts aligns with this brief outline of my use of social networks.
Thank you for reading and for respecting it.