This page is about how I use social networks and the main ones where I have a profile. Without a reference point, you will likely use your own settings as context. Which would not be fair to you, nor to me.
My current focus is to help consulting firms and brands translate business strategy into marketing, brand, and communication action —going from “this is a great idea” to “how we get it done.”
I consider social a “space in the middle,” where some people are very active because they found it benefits them. After years of proactive participation in social networks my approach is currently to limit time spent on any one channel. Instead, I engage in the act of content creation on this site and for Learning Habit weekly.
☛ Because my focus is marketing, brand, and conversation work, I will only respond to those proposals that are a good match for my schedule and interests. Use this form to contact me.
☛ Use this form for paid speaking inquiries.
Conversation Agent is my home base
This is the place where I share the most consistent flow of content, tips, ideas, reviews, conversations. Hopefully, you find it useful.
My work concentration is on business and brand promise through the lens of user experience. I value results, key lessons, stories, and interaction.
What I write about:
- art and science of understanding ourselves and others
- learning from books
- business strategy & execution
- creative problem solving
- impact of technology and culture on work
- events I speak at or organize
Relevance to this list may make for a good start in a potential conversation.
My Website outlines the genesis of my work experience and speaking topics. If you wish to hire me for a speaking engagement, or to discuss your business needs, that is a good place to start.
Google+ for sharing + context
I share from the list of topics above by third parties and as published on Conversation Agent.
Thank you for adding either or both accounts to your circle.
Twitter is where I am still the most active
Twitter is where I share the most, still. I use Twitter for information discovery, news, useful content, and interested people. I still read all the @ reply and engage in conversations as appropriate.
Find several lists I created to filter topics in several categories. If I missed your event, or customer service account, research stream, etc. send me an @ message and I will add you to the corresponding list.
In the early days, I launched and hosted a Twitter chat called kaizenblog. At the time they were high level, strategic conversations to help participants discuss business strategy. On chat days my Twitter traffic spiked. I have since passed the baton of that chat.
My message volume per day varies.
There is no right or wrong way of doing this stuff. Just what works for you.
Tools I use: Hootsuite on desktop and iPhone. Occasionally, Twitter.com.
Since many do not use RSS or email, I set up a separate Twitter account @valeriamaltoni to stream my blog post automatically.
On Facebook I use only the business page
If you'd like to connect with me and we haven't met, please use the Conversation Agent fan page.
I do put time and effort into selecting unique content for the business page, including posting upcoming speaking events on the calendar.
For my Facebook profile, which I don't use much at all, I friend only people I've met.
I do not friend people from a different time, people I never met, or purely on social grounds -- the content I share and the conversations that ensue would have no relevance to those groups.
LinkedIn is for business connections
The one at FastCompany.com was the first social network I created, locally. LinkedIn is the first social network I joined.
On LinkedIn, I accept invitations from people I met and had the opportunity to connect with in real life or face to face. My focus on this network is work opportunities, my generosity is to share freely in resources and connections to benefit my network and the larger business community.
But, here's the thing, energy and time matter, and so do generosity and openness. Which is why if we have different value systems, we will not be a good match (and I won't accept your invitation.)
(Any endorsement from me will be based upon the specific project, time period, and circumstance of us working together. Honesty and transparency matter a great deal to me, not to mention credibility and trust -- none of which I take lightly.)
Please, no pitches via Skype.
My use of other outposts aligns with this brief outline of my use of social networks.
Thank you for reading and for respecting it.