Conversation Agent - Valeria Maltoni - More Agent, a Little Less Conversation

Subscribe

Book Reviews

  • Recommended Books
    Conversation Agent participates in the Amazon Services LLC Associates Program.

As seen on

Advisory Boards


Comment Policy, Social Guidelines

  • Critical discourse is welcomed. I reserve the right to delete inappropriate comments. See my social guidelines.

« The Answer to How is Yes | Main | Citizen Journalism »

Comments

The move away from focusing on the best practices of the past as indicators of what moves should be made in the future is a call to freedom - and an abandonment of controlling outcomes.

Fresh thoughts - thanks!

Love "you are what you do." I think a lot of people don't realize how important this is because it doesn't happen in one big step and because the result doesn't usually occur at the same time as the action (if that any makes sense). It's not one giant action that's changing comcast's reputation. Rather every tweet from comcastcares that solves a problem is adding a little bit to their brand. Over time this gets noticed (and, in your words, they've become what they've done).

I think no matter what - telling a good story - effectively - is central to communicating mission!

Here is an example through our story:

http://johnlynnerpeterson.com/gallery/6050053_SrGWu/1/379106021_F4ExT/Medium

The comments to this entry are closed.