Conversation Agent - Valeria Maltoni - What Gets Retweeted?


Book Reviews

  • Recommended Books
    Conversation Agent participates in the Amazon Services LLC Associates Program.

As seen on

Advisory Boards

Comment Policy, Social Guidelines

  • Critical discourse is welcomed. I reserve the right to delete inappropriate comments. See my social guidelines.

« 7 Ideas for Writing Compelling Content | Main | How to Connect with Your Customers »


@Gabriella - interestingly enough, that statement comes from some qualitative research I've done: people have confessed. Also, you're a woman and women tend to be more collaborative than competitive (Queen bees are the exception). And there is a dark side in every situation.

@Patrick - that's it. The measure of engagement depends on setting expectations and developing relationships. I could write the same post someone else writes (not on purpose) and we would each get exposure commensurate with the level of engagement we developed with our respective communities.

@Ricardo - I just love finding great content and sharing it. One of the reasons why I started reading again over breakfast every morning and when I have time is that I want to participate in the creation of others more and books are a better format for that.

@Allen - someone in the know like you has an advantage with that.

I found posting live updates just as you said News is the most likely to be re-tweeted!

Re: "I think that when you're consistently helpful and stay curious and interested in the information you share and the people with whom you share, you will become a credible source of good content."

I agree! And it makes it easier for people to share your stuff (a lot easier). If on the other hand you're nothing but self-promotional in your distribution of content, it gets old.

David Meerman Scott says (In World Wide Rave I believe), don't talk about your products, people could care less. Instead, write about things that are of interest to your audience.

The comments to this entry are closed.