[click on image to enlarge]
Part of the reason why I love what I do is the opportunity to help clients see the difference between calling all things strategy and doing the work to uncover the levers we can pull to help connect a company in social media and a business to its lifeblood—engaged employees, loyal customers, advocates and evangelists, etc.
The cartoon was part of a collaborative project with Eloqua, now part of Oracle. They allowed me to illustrate the difference and to inaugurate the first guest submission.
Do you suppose they have an app for strategy?
Laughter is the shortest distance between people.