Stories shape who we become and influence what we do. It starts with the story we tell ourselves about who we are, where we come from, and where we're going, which contribute to our sense of identity. We use identity as a lens to understand the web. But identity is much broader than our online presence. Our identity is formed through many experiences that include: heritage -- the place you were born, where you live, age, educational background, etc. environment -- transient external factors such as the economy needs -- they include both what we think we need and what... Read more →