The most important things are often the hardest.
Each month this year had its challenges. It also had its gifts: that was the focus all along. A recap of the words that carried the day—and will take us into the future.
January—impact
February—culture
March—belief
April—habits / behaviors
May—perspective
June—change
August—productivity
September—attention / power
October—role of corporation
November—clarity
December—lasting
Lasting turns into impact through decision-making, and the cycle continues. Creators use words to expand their thinking, anchor action in meaning.
Words are human footprints on the world.
How lasting? What impact?